Tag: Homestar Mortgage
On May 8th Residential Properties agents gathered from our five current offices across the state for a company meeting to share our success for the first quarter-plus of the year. Thanks to meeting sponsor Homestar Mortgage, Residential Properties had the honor of hosting special guest presenter Seth Price.
Seth has been a consultant for over 300 companies and is currently a VP at Placester, home of the Real Estate Marketing Academy. Seth is a digital marketing specialist and came here to speak on personal branding in this ever-changing environment.
Steve Tetzner, of Homestar Mortgage, made the event memorable by providing all attendants with a free copy of Seth’s book The Road to Recognition.
Steve Tetzner and Homestar Mortgage gave away Red Sox tickets and Theatre by the Sea passes to two lucky agents. Ted Bourque, a Sales Associate on the Antrop and Williamson team out of RPL’s Cumberland office won the Red Sox tickets, while Barrington Sales Associate Bonnie Koppelman won the theatre passes.
In Seth’s presentation, he discussed how agents must grow their brand despite the constant technological distractions around us. Seth continued on to say that agents need to go beyond that initial cup of coffee pitch and keep connections going even when people aren’t currently looking to buy or sell.
When it comes to building your personal brand some of Seth’s biggest points talked about creating an authentic identity:
• Focus on who you truly are
• Be genuine when writing online, and not robotic. Make sure you can send your writing to your best friend.
• When someone asks you a question, answer it so well that they share that answer.
After Seth’s presentation he led a marketing panel with Ryan Antrop of our Cumberland Office; Stephen Readey, Manager of our in-house Marketing and Technology Department; and James LeGeros, RPL’s IT Lead. Seth spoke about the incredible benefits that come with a marketing team and the fact that Residential Properties has an in-house team is a unique resource for our agents. Steve and James spoke about the many tools RPL offers and how they help agents to wield technology and grow their personal brand. Ryan Antrop and his team are constantly utilizing the department to help sell themselves and to successfully buy and sell homes.
Residential Properties wants to thank Seth Price for his presentation and would like to recommend his book and talks to anyone who was not at our meeting, visit him at SethPrice.net. We would also once again like to thank Steve Tetzner and Homestar Mortgage for sponsoring this event and all of the fine work his team does for us.
We hope to see you at our next meeting!
This week I got an email from a young man in New Jersey who has been thinking about taking the plunge and buying his first home, he has been listening to the show via the podcast, and is grateful for the advice I have been giving. There are a lot of myths and half-truths surrounding the real estate market these days, and it can be pretty daunting for a first time buyer, now I am not saying that everything is Rosy, but if you are in it for the long term, Real estate is still a great investment, and there are some great programs for financing for fist time buyers.
The National Association of Realtors released their third quarter survey last week and reported that 28 out of 152 metropolitan areas showed increases in median home prices from the same quarter in 2007, 4 remained unchanged and 120 declined. The typical seller purchased their home six years ago and in spite of the recent downward price trend, has experienced net equity gains. Nationally, homes increased 18.3% since 2002, and 90 % of all metro areas show six-year price gains.
With historically low prices and interest rates, coupled with the improved FHA guidelines, and the first time homebuyer’s credit, it’s an optimal time for entry-level buyers with a long-term view, and the National Association of Realtors reported that 41% of all transactions involved 1st time homebuyers in 2007. According to the NAR report, the median income for a first-time buyer was $60,600 and typical first-time buyers bought homes costing $165,000. Of first-time buyers who made a down payment, 69 percent used savings and 26 percent used money from a friend or relative. Another 7 percent received a loan from a relative or friend, while 16 percent used funds from their investments. A fixed-rate mortgage was chosen by 92 percent of those surveyed.
For First time homebuyers, The biggest fear is the unknown, Homeownership doesn’t come with a manual, and a little understanding will go a long way, especially in these economic times, According to data from NeighborWorks America, a community advocate group, foreclosure rates for homeowners who attended homeowner education programs was 20 times less than that among subprime borrowers ,and they performed three times better than those in the prime mortgage market during the second quarter of 2008.
To that end, Residential Properties LTD and Homestar Mortgage will be hosting First time home-buying seminars throughout the state starting after the first of the year. This week Steve and I talked with Ian Barnacle a sales associate in Residential Properties Providence office, Ian offered his perspective both as a buyer’s agent who helps first time buyers, and as a first time buyer himself.
This Week’s Real Estate Insight: